James De Julio is the co-founder, president and chief product officer at Tongal. His mission is creative populism—developing and nurturing a global creative network, and thereby changing the way creative work gets done.
Tongal is the world’s first studio on-demand—a platform which connects businesses that need creative work with a global network of writers, directors, and production companies who deliver it. Tongal has invented an original methodology for completing projects on an open “assembly line”—including everything from ideation through production of content. Because of this radically new way of getting creative work done, businesses that use Tongal can create TV commercials, original content, digital advertising, and instructional video with major advantages in speed, economics, and in total brain-power.
At Tongal, De Julio oversees all creative and platform development. He works closely with a variety of organizations who are making use of Tongal's platform. Through Tongal, De Julio has also forged strong relationships with rising filmmakers and creatives, as well as the innovative and forward-thinking organizations that are connecting with them.
Previously, De Julio co-founded Half Shell Entertainment, where he managed content and programming strategies with HBO and National Lampoon. Prior to that, he was vice president of production at Paramount’s Robert Evans Company where he oversaw motion picture development. De Julio began his career as a fixed income analyst at Lehman Brothers.
Read James’ M-Prize-winning story on Tongal, “A 21st Century Business Model for Finding Top Talent and Putting them to Work on Something They Love.”